Traveling in style with Lunice


Taking a moment to sit down with style cultivator Hypebeast, Lunice gives us a window into his everyday travel essentials. The Montreal producer, and one half of DJ super group TNGHT, keeps a simplistic look. He packs his sleek black on black Filson Backpack with travel essentials like a pair of Nike Air Max 90, […]

Hypebeast Essentials: Far East Movement

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One of the most successful hip hop groups to break out of the LA scene in recent years, this four piece act has been making waves both stateside and internationally with their club friendly electo-infused rap sound. Described by member Kev Nish as a cross between LA electro rap, Miami club and Dutch house beats, […]

Hypebeast Essentials: Benga

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Hypebeast continues to snag some of the biggest electronic artists in world for their essentials piece. This installment features dubstep pioneer Benga. He says, “For me to remain creative, I’ve kinda not got to call my music dubstep and for me to keep pushing boundaries and moving around, making songs… I can’t call myself dubstep.” […]

Nixon’s Fall ‘Whiteout’ Collection


For its Fall 2012 collection, Nixon has gone with a simpler, subtler theme: Whiteout. The simplicity of the design brings out the elegance of each product, highlighting the details and smooth outlines. 7 items are part of the collection: the Fuller iPhone 4 Case, Rubber 51-30 watch, RPM headphones, Micro Blaster earbuds, Time Teller P, […]

OTHERS by Hypebeast – DJ A-Trak of Fool’s Gold Records

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Hypebeast has put out this miniature documentary about A-Trak and his endeavors with Fool’s Gold Records for their OTHERS series. Fool’s Gold is really all about keeping it real. As A-Trak states in the video, “individuality is dope”, which is the mentality he and his Fool’s Gold family live by. The video highlights A-Trak’s belief […]

Hypebeast Essentials w/ Steve Aoki


Hypebeast has emptied the founder of Dim Mak, Steve Aoki’s pockets and backpack to show the world his essentials. As you will see above, Steve travels a ton of stuff from the usuals, iPad, Macbook, iPhone, and blackberry to his wet ones, supplements, and Nintendo DS. His essentials reflect a lifestyle of constant movement and […]

elektro will take you behind the turntables into the lives of the DJ, sharing their passion for the music, giving fans an all access backstage pass.

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