Steve Aoki launched Dim Mak Records with just $400 in start-up capital back in 1996. At the time, he was a 19-year-old college student at University of California. And in case you were wondering, Steve has TWO BA’s– in Women’s Studies and Sociology.

This six-minute short film showcases Steve’s journey over the years and outlines the trials, tribulations and overall history of Dim Mak. He speaks in-depth about creating the iconic brand and breaks down its evolution year-by-year. If you are interested in a very informative and amazing exploration of how this underground indie label skyrocketed into a worldwide recognizable brand, this is for you!

Check out our EXCLUSIVE preview with the Dim Mak daddy himself.